ODB Boat brand

Agency: Design Depot   Project: Development of a pitch for a new global boat brand  Location: UK and Oman
Scope of work: Research, Workshop, Strategy and Presentation
1. Research: understand the client’s industry, competitors, outcomes and objectives
2. Brand Workshop: prepared and facilitated a brand workshop to identify key objectives, define brand and business direction
3. Brand Strategy: developed a bespoke brand strategy, brand USP, brand essence and brand platform
4. Marketing Strategy: developing a high level marketing strategy for the launch and ongoing marketing
5. Brand Presentation: Writing of content, creative direction for pitch document and presentation to client
We were successful in being selected as one of 3 agencies to be invoived in the roll-out of this brand
The following are sample pages from the brand pitch presentation: